http://www.youtube.com/watch?v=YRf9ooQ7qq8
This is another hilarious commercial that kept me laughing for a good 2 minutes. Man, why don't they make more funny commercials like these ones? The scene was simple and easy to understand, there wasn't too much confusion going on and when the climax of the commercial rolled around(when the Americans were calling for help), it was direct and effective.
One letter. One letter is all that makes a difference. 1 letter can potentially save or hurt an entire fleet (according to the commercial). Yes it is definitely something over exaggerated but it is does show the idea of miscommunication. Tagline : Improve your English, again, very straightforward and simple, it wasn't fabricated or confusing in anyway. Then it flashes the company "Berlitz, language for life" and actually this part works as a double play. Language is for life, you won't forget it and at the same time, language is for life (in the aspect of the commercial), the operator could've saved their lives if it wasn't for his lack of knowledge in English.
Funny and effective. My favorite type of commercials. =)
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