Food network

http://www.youtube.com/watch?v=DpEVn9CPe0Y

This commercial is very catchy and attention grabbing. This commercial is about a few mischievous boys who threw eggs at a car which a middle aged woman was driving. The middle aged woman runs after the slowest boy, takes him down and explains what an egg is made of. Then it says "You can always spot an Alton Brown fan". Alton Brown appears and promotes food network nighttime and says his catch phrase, "you'll never look at food the same way again".

I feel that this commercial is extremely effective, it was straight to the point without any lingering ideas and talked about what it was selling, food network nighttime and Alton Brown. I immediately had a hunch that it was about Alton Brown the moment the woman started explaining the breakdown of an egg. Furthermore it was eye catching because there was a little suspense not knowing what the woman would do as soon as she caught up to the boy who was unable to run away.

Overall I liked this commercial a lot and I can't really seem to find any points that this commercial is bad or could be improved. It also showed what Alton Brown is like through the little actions of the woman and people who never have heard of him got a glimpse of what he is about. It worked really well and I believe it can capture the audience's interest.